Ultimate Conversion Optimization Guide for Shopify
Why Optimize Conversion Rate?
To understand why it’s important to optimize conversion rate, we need to look at revenue. Revenue is calculated from Traffic * Conversion Rate * Average Order Value. Traffic * CVR * AOV = Total Revenue Ex. 10,000 visitors * 0.83% CVR * $59 AOV= $4,987 If we have a lot of traffic but low conversion and low average value, this means we’re wasting a lot of potential, sometimes even up to 90%, as we’ve seen conversion rates triple for some Shopify websites. This way our competitors with optimized websites will soon dominate the market. As they get more revenue, they spend more on marketing and acquire a bigger market reach and market share.
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Case Study: Increase Conversion 61% on Shopify Store
At EcomRolodex, a leading Shopify design and development agency, we specialize in redesigning and optimizing Shopify stores to maximize sales. Recently, we worked with a client in the chemical products industry, revamping their online store to improve user experience...
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8 cart and checkout changes we make on Shopify stores, with real numbers: a shipping protection checkbox that brought $22,494 and cart upsells that lifted AOV 10% to 30%+.
Case Study: Increased Sales for ACTKO Lifestyle Shopify Store through Website Optimization
Client: ACTKO Lifestyle Industry: Home Decor and Luxury Masterpieces Services Provided: Home Page Optimization, Product Page Optimization, Cart Optimization, Email Automation Setup Introduction ACTKO Lifestyle, an ecommerce store on Shopify for exquisite decor and...
Case Study: Custom Metal Cards Website
EcomRolodex, a Shopify Design & development agency known for designing and building custom Shopify stores, recently undertook a project to create an online platform for selling Custom Metal Cards. The process, which was divided into distinct phases, was completed in...